http://vimeo.com/105411099

Coke? The perfect commodity. Why?

In The Pervert’s Guide to Ideology documentary Slavoj Žižek explains.

The documentary is now online in full. (update: the documentary was taken offline a few days after I had posted it.)

Slavoj Žižek is unique in using films to prove philosophical points, see film and philosophy.

The full text of the The Pervert’s Guide to Ideology is here[1].